YouTube Leaderboard: Global Top YouTube Ads 2018

Spoiler: The featured image with Lego movie characters is an ad by Turkish Airlines, not Lego. It is ranked no. 5.

YouTube has just released its global top YouTube ads in 2018. The ads in the leaderboard are determined by an algorithm that factors in organic and paid views, watch time and audience retention. Below are the top ads:


1. Amazon Super Bowl LII Commercial: Alexa Loses Her Voice


2. YouTube Music: Open the world of music. It’s all here.

This video is no longer available for viewing on YouTube despite being an ad by YouTube Music.


3. OPPO F7: Real Support Makes Real Hero


4. Nike: Dream Crazy


5. Turkish Airlines: Safety Video with The LEGO Movie Characters


6. Groupon 2018 Super Bowl Commercial: Who Wouldn’t


7. Samsung Galaxy: Moving On


8. Apple HomePod: Welcome Home by Spike Jonze


9. Gatorade: Heart of a Lio


10. LEGO Jurassic World: Rescue Blue the Dinosaur – Pick Your Path

Source: ThinkwithGoogle